Soft Swimbaits

Soft Plastic Swimbaits

When you're trying to mimic a fleeing baitfish, few lures do it better than a soft swimbait. With a life like tail kick and body roll, these baits draw reaction strikes from fish that are actively feeding — and sometimes even when they’re not.

This collection includes a variety of soft plastic swimbaits, from small paddle tails for finesse applications to larger, full-bodied baits made to tempt big bass. Whether you’re rigging them on a jighead, swimbait hook, or using them as a trailer, the natural movement and profile are hard to beat.

Soft plastic swimbaits excel in open water, over grass, along drop-offs, and even tight to cover. Their versatility means you can slow-roll them deep, burn them shallow, or skip them under docks — all while keeping a realistic baitfish look.

We've put together a lineup that covers multiple sizes, swim styles, and forage matches. If you're targeting pressured fish or just looking for a bait with confidence-building action, this is the place to start.

Looking for the best soft swimbaits for bass? These baits bring proven action, reliable durability, and that lifelike movement that turns follows into bites.